Senior Growth Marketing Manager Job at The Sage Group, Hayward, CA

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  • The Sage Group
  • Hayward, CA

Job Description

Senior Growth Marketing Manager

One of The Sage Group’s top clients is looking for a Sr Growth Marketing Manager, to lead the execution and optimization of growth campaign processes and evergreen marketing initiatives. Must have strong project management experience to consistently drive campaigns end to end, while managing stakeholders. The client provides a leading video platform.

Location: 100% remote in USA, must work West Coast hours

Duration: EOY to start, plus extension potential

Compensation: $70-85hr DOE

Responsibilities:

Lead on Growth Management Operations:

  • Lead day-to-day campaign operations and program management in partnership with two Program Managers.
  • Oversee Program Managers to ensure timely, high-quality project delivery.
  • Partner with Channel Operations teams to ensure campaigns launch smoothly and on schedule.
  • Own and maintain the Growth Marketing Campaign tracker.
  • Build scalable templates for campaign planning, asset QA, and reporting.
  • Run QA processes for all campaign assets ahead of handoff to Operations.
  • Create and manage Growth Marketing templates (e.g., campaign timelines, reporting dashboards, campaign briefs).
  • Liaise with xfn teams (e.g. - Engineering) to troubleshoot campaigns
  • Continuously identify and implement process improvements to increase speed and efficiency.
  • Act as the main point of contact for cross-functional teams on Growth Marketing Operations tasks.
  • Partner closely with Go-to-Market (GTM) to build and maintain an editorial calendar for email campaigns.
  • Represent Growth Marketing in key meetings as needed.

Strategic & Execution Lead for Evergreen Growth campaigns:

  • Develop and execute a data-driven full lifecycle growth strategy for evergreen (streaming sporting event) Ticket campaigns with a focus on owned & operated channels (e.g. - Email)
  • Own the end-to-end strategy and execution of acquisition, renewal and winback campaigns (from ideation and targeting to creative optimization and performance analysis)
  • Conduct quantitative analysis of channel performance and user behavior to identify high-impact growth opportunities, incrementality improvement opportunities and inform strategic decisions
  • Build an experimentation plan leveraging A/B testing and other methodologies to deliver insights & optimization opportunities

Skills:

  • 5 years experience Growth Marketing or Demand Gen lead with strong project management experience to drive campaigns end to end, while managing stakeholders.
  • Bonus if have worked in a Growth Marketing role at a FAANG or similar type of company (bonus if experienced with sports or streaming marketing experience)
  • 3-5 years Campaign Management lead experience across owned & operated channels (e.g. - Email)
  • 3-5 years of data analytics & reporting experience, insights for campaign optimization
  • Has worked cross-functionally with Product Management, Engineering, and Creative teams
  • Very comfortable with high ambiguity
  • Strong attention to detail
  • Strong project management and communication skills, to manage stakeholders
  • Solution-oriented mindset and has strong problem-solving skills
  • Proactive and ready to roll up sleeves to get stuff done
  • Able to juggle multiple projects at once and can pivot when necessary
  • Has Agency management experience (not mandatory, nice to have)

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